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iHollywood Forum Announces First Hollywood Goes Green Event

December 7th, 2007 Written by: Mali· No Comments

goinggreen-07-12-07The Summit takes place December 11-12

The Summit “Spotlights How Hollywood Can Use It’s Resources to Promote Environmental Strategies for its Corporate Operations and Entertainment Content”

The event takes place at the Hollywood Roosevelt Hotel from 9am-5pm each day with over 40 speakers and many amazing exhibitions in the expo hall.

The visionary keynote speakers are:
Living with Ed, Ed Begley Jr.
Host, actor, and environmental activist IBM, Rich Lechner, VP , IT Optimization
NBC Universal, Lauren Zalaznick, NBC Universal Green COuncil Chair
Subway Franchise Advertising Fund, Tony Pace, Senior Vice President and CMO
General Motors, Susan Docherty, General Manager, GM Wester Region

Panel Topics Include:

  • It’s Not Just the Color of Money: Why is Being Green Good for Business?
  • Some Like it Hot: But Not Planet Earth
  • Hollywood Takes On Global Warming and Reducing Carbon Footprints
  • On The GreenFront: Pitching and Financing Environmentally Themed Films
  • If You Build It: Creating Sustainable Green Building Design and Renovation
  • The Customer Knows Best: Green Marketing and Advertising for Film and TV
  • On The Green Front: Pitching and Financing Environmentally Themed Films
  • Easy Rider: Fuel Saving and Energy Efficient Vehicles
  • The Matrix: Reducing Energy Consumption and Renewable Resources
  • Developing Environment Strategies for Production and Post Production
  • Music and Record Industry
  • Special Events, Party Planning and Travel

For more information check them out here.


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