Remember a few years ago when green was simply a color, not a lifestyle? Indeed, had All Shades of Green opened in the days before Hybrid cars and global warming awareness, patrons might have thought that the name of the store referred to the olive green walls that contrast so beautifully with its bamboo flooring.But while most Angelenos will glean the store’s ethos through its name, some false assumptions still exist about stores that adhere to a sustainable philosophy. If I were to tell you that the All Shades of Green stocks products that are organic, fair-trade, and in some cases made with recycled goods, you might picture a store that smells of patchouli and is filled with hemp bags and incense and little that would appeal to your non-hippie friends.
While ASOG does indeed have a few types of incense and hemp products on hand, they also carry many products that you wouldn’t necessarily assume were eco-friendly upon first glance. All of its elegant journals and note cards, for example, are made, according to ASOG’s web site, from “tree-free paper pulp and 100 percent recycled paper.” But they look just as good as products for which trees were sacrificed.
The shop seems small until you realize how much it has to offer in its well-organized space. Household cleaner, dishware, clothes, books with a sustainable living slant, personal care and beauty products, toys, and amazing organic chocolates are among some of the items that will convince shoppers that going green doesn’t mean going without.
You can certainly find a unique gift for anyone on your list, whether they’re green or not, and you’ll likely leave with a few things for yourself as well. ASOG also offers workshops designed to educate patrons about sustainable lifestyle choices and community involvement, and houses a design center where consultants will assist patrons in eco-friendly home remodeling projects.
All Shades of Green is located at 3038 Rowena Avenue (Map). 323.665.7454.
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