As you may or may not recall, I made a little post a few weeks back about Starbucks latest gimmick marketing idea, “+Energy”; basically a vitamin boost in your coffee.

The idea struck me as fundamentally bad, but that’s probably just because I’m a born skeptic. But it turns out I might have actually had valid reasons for trashing the idea! I know, right? Me, actually backing up a claim…

As recently brought to light by ABC news, a recent study by JAMA has shown that vitamin supplmenets might actually be killing us. They’re still trying to figure out if so and why, but the bottom line is that taking lots of vitamins is just as bad or worse as taking none. They’re not saying don’t take them, but moderation is key. So don’t eat vitamin-enriched Cheerios, followed by a Starbucks “+Energy” when you get to work, a vitamin water with lunch and a supplement before bed. I mean, unless you want to die. But then you might as well take up smoking and heavy drinking (it’s more fun that way).

So maybe it will turn out that all those healthfood trends are actually totally toxic. Vitamins, colonics, tofu… I’m telling you, it’s just a matter of time before they discover wheatgrass shots are actually deadly. Nothing that foul could possibly be good for you…

Photo by DRB62 and awesomeified by Louis

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